In most countries around the world, football equals passion. Savvy businessmen know this and in the mid-1870s, cigarette companies began producing a series of cards that the smoker could collect. The idea was a hit and trebled their sales. The practice continues to this day. British photographer Mike Diver and Spanish designer Pedro Aguilar, recreated those vintage cards with the first team squad of FC Barcelona as their subjects. During the shoot, “Drama and particularly emotion was what we were looking for.”.
Check out more of their work here.