Originally created as an ad campaign for a bank, Oscar Ruíz’s “Erase the Difference” series has opened up a can of worms. Who would have ever thought that there really was a line separating the rich from the poor? Aerial shots of Mexico clearly show this line where opulent apartments and villas sit right next to modest, to sometimes very dilapidated houses belonging to the poorer section. Most of the net would like to think the images are faked, or at least digitally manipulated but the series tagline disproves that. It says: “This image has not been modified. It is time to change that.”. The series challenges society to take a closer look at the inequality that prevails in most developing countries.
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